Web Copy 

Product Descriptions



   B2B copy that builds relationships and generates sales!



I'm Ricardo Moran and I love helping businesses succeed through excellent B2B health & wellness copy that builds customer relationships and generates sales!


  Are your products flying off the shelves? 

Or sitting at home friendless? 

You've put a lot of time, money, and energy into your business.

But if the copy falls flat, then your products will sit there, unknown to anyone. 

Great copy sells your vision and sells your products...

making them irresistible! 

It opens up those floodgates...

lighting up that "Order" button all day, every day!

For over 30 years, I've been your target customer.

I've done everything to stay healthy:

Gym/home-based workouts.

Facial laser CO2 peels...those really hurt.

Supplements and protein shakes.

I know your customer's wants, needs, and desires.

I know why they buy.

And I know what results they demand from health and wellness products.  

And as a leader in non-profit management for over 20 years, I understand cause marketing and workforce development. 

I write copy that sings the praises of your company's mission.

...its important work with local non-profits

...and why your services are vital to the workforce


As an added bonus, I'm a AWAI (American Writers & Artists Institute) B2B and B2C certified copywriter.

Copy for Your Health & Wellness Customer

Health and Wellness in the Workplace